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New eBay TV ad … from Weird Al to Sunshine Superman
By DBL | February 29, 2012
For the first time since the Buy It! Sell It! Love It! ads of 2007, eBay will launch their new TV advertising campaign tomorrow. The new ads use the theme ‘eBay: your shopping universe’ showing how buyers can choose from more than 30 million items from more than 180,000 business sellers. That is one, big, shopping mall!
Using the music Sunshine Superman by Donovan, it’s a long way from the spoof video of Weird Al Yankovic (below) but the endearing description of eBay in that video still holds true.
When Anorak is out and about in the locality it’s surprising how many people don’t realise you can buy new stuff on eBay never mind the big brands and superb offers now on the site. It’s good to see eBay investing in bringing more buyers both new and old to the site, there are some great changes ahead this year for sellers and eBay as a shopping destination. Hopefully the amount of publicity will benefit us all as good sellers.
The TV adverts will launch with spots in Location, Location, Location on Channel 4, The Mentalist on 5*, and Criminal Minds on Sky Living tomorrow night. I’m sure there’ll be a YouTube video soon after for those who don’t see it.
Well, I’ll still be a Buy It! Sell It! Love It! kinda gal as eBay for me is just that. As for a shopping universe, yes it is, all from the comfort of your armchair, office desk and smartphone. On a serious note the better eBay sellers do the better the economy does, sales create jobs, jobs create money, money creates sales.
The future is bright as always for the optimistic Anorak. Now go shop IN THE UK on eBay!
And just for old times sake … weird Al from from way back when …
Topics: eBay, eBay on TV, Trainspotting media for eBay | No Comments »